Supporting working parents isn’t just a perk—it’s a business imperative! Download our Business Case for Working Parents and make your case in the language your finance team understands: money.
At Careers After Babies, the business case for supporting working parents is crystal clear—without the right support, they silently leave the workforce. But how do you build a compelling case for change?
Download our business case now and get the data, insights, and financial impact your leadership team needs to take action.
WHY DOES IT MATTER?
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74% of families need two working parents just to survive
ONS
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85% of women leave the full time workforce within three years
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87% of Dads are involved day-to-day childcare responsibilities
YOUR BUSINESS CASE FOR SUPPORTING WORKING PARENTS
Building a compelling business case for supporting working parents starts with real data. We’ve created an easy-to-use template to help you quantify the impact on your organisation—and make a case your leadership team can’t ignore.
Key metrics to include in your business case:
✅ Number of mums who left within three years of returning from maternity leave
✅ Number of dads who left after shared parental or paternity leave
✅ Number of women (aged 28–45) who left before having children
✅ Number of co-parents (dads, partners, etc.) who moved to an employer with better parental support
✅ The cost of hiring and retraining new employees
✅ Lost productive hours from employee turnover
✅ Future projections—what’s at stake if nothing changes
But here’s the challenge: most organisations don’t track this data. After speaking with hundreds of businesses, we’ve found that few know the true cost of losing working parents.
That’s why we’ve built the first-ever tool to help organisations create their business case for supporting working parents—with clear, actionable insights.
